“This scent has been considered to be a tribute to the each “unique love” ever experienced on earth by the creative directors Murat Katran and Mert Guzel. In the novella we see that the prince’s love for his flower causes him much pain and heartbreak. The flower grows from a strange seed that somehow lands up on the prince’s planet. The first thing we learn about her is that she is beautiful. “It is the time you have wasted for your rose that makes your rose so important.” NISHANE’s objective has been to bring the smell of this flower that Little Prince is love with into reality. To be able to bring into existence this coquettish flower that has trouble expressing her love for the little prince and consequently drives him away, NISHANE had to refer to varying notes to underline the mood that is simultaneously vain and naïve. The flower informs the little prince of her love for him too late to persuade him to stay home and not to travel. Throughout the story, she occupies the prince’s thoughts and heart.” – a note from the brand.
Vain & Naïve was launched in 2018. The nose behind this fragrance is Chris Maurice.