Did you mean: 1740 is the birth date of Donatien-Alphonse-Francois de Sade, whom history remembers as the infamous Marquis de Sade. Sade's abandonment and fierce fervour for his untameable peccadilloes had him incarcerated for 32 years of his 74 years. Driven by an insatiable thirst for particular pleasures and being impervious to scandal, there was no stopping him in his quest for satisfaction. In the same way that his vignettes and tableaux played out differently with each partner(s) so Histoires de Parfums 1740 may smell differently on each skin, each to his own, one might say. This unique quality is due to the properties of its ingredient Danava Oil, a precious and highly valued element by perfumers for the very reason that it does not smell the same on different people. Birch whips this fragrance on a base of firm Leather and rich Elemi.